TABLE TOP – Cannabis Marketing Copywriting

TABLE TOP cannabis brand marketing copy
Lazy meme by TABLE TOP cannabis brand
Inspirational quote parody by TABLE TOP cannabis brand
TABLE TOP cannabis brand website about page

TABLE TOP – Cannabis Marketing Copywriting

MySpace, jpegs, clip art, GIFs, message boards… the TABLE TOP brand is anything but slick in terms of design, but that’s kind of the point! With a 1990s internet feel and the tagline Medium Vibes Only, you know exactly what you’re getting into with this value-priced cannabis brand. 

Owned by BZAM Ltd., TABLE TOP is for folks who just want what’s good, nothing fancy. Mainly focused on bulk packaged flower and pre-rolls with funny names like Fuzzy Hammer and Zombie Kush, it didn’t have a huge marketing budget but it was probably the most fun to work on. 

I was responsible for the TABLE TOP brand voice and all copy outputs including product descriptions, product naming, web content, email copy, videos, in-store merchandising, social copy, stickers, BBQ aprons, back scratchers and anything else Health Canada would let us put our stamp on.  

Brand Manager: Katherine Webb

Designers: Christopher Li, Gianna Thompson, Nick Mcdonald

Senior Copywriter: Jessica Grajczyk